Project Snapshot
| Business | Peterborough Transmission |
| Location | 400 McDonnel St, Peterborough, ON K9H 2X4, Canada |
| Website | peterboroughtransmission.com |
| Year | 2021 |
| Reason | Peterborough Transmission needed a replacement pylon sign after their previous one became faded and used. |
Peterborough Transmission Pylon Sign Project Background
Peterborough Transmission is a repair company located on McDonnel Street in Peterborough, Ontario. The company services transmissions and offers rebuilds, repairs, and new installations of transmissions, clutches, transfer cases, and differentials.
The company commissioned 6ix Signs to create a new pylon display to replace their older sign. One key difference between the signs was the updated branding and the more visible signage.
Visibility was a key issue the pylon sign was meant to address due to a unique problem with their building. Because of their location, the Peterborough Transmission building was tucked back with a parking lot in the front, making it easy for cars driving on McDonnel street to miss the business.
6ix Signs addressed this problem with a clearly visible pylon sign with high contrast, making the information on the sign easier to see and helping the business stand out from other buildings along the street. The newer sign also more clearly displayed the phone number, ensuring that passing cars could more easily see the information and make a call.
How Pylon Signs Can Help Businesses Stand Out Among Other Businesses and Get Noticed
For businesses like Peterborough Transmission, a pylon sign is critical for standing out to passing cars. Tucked back and hidden by the restaurant next door, the business would be otherwise missed by potential customers if it weren’t for the large pylon sign by the street.
Many businesses find themselves in this position, obstructed by other buildings or highways and hidden away from potential customers. Pylon signs provide an optimal and affordable solution with many benefits for business owners.
Advantages of Pylon Signs
The key advantages of pylon signs are their size and visibility. Pylon signs can range from 15 to 20 feet to a hundred feet in height. Typically there is a lot of space for adding logos, company information, and other branding essentials. These are just a few of the many benefits for businesses.
Plenty of Space For Branding
Potential customers and business owners alike will appreciate the more prominent space for printing information about the business. For customers, more space means more information that may be useful, such as:
- Business hours
- Complete list of services
- Other companies (shopping complexes)
- Brands sold
- Upcoming sales and specials
For business owners, this also means there is plenty of room for branding that can help leave an impression on customers. Think of the giant pylon signs often seen on car lots. They’re hard to miss and can leave a powerful impression on people who see them.
Multiple Pylon Sign Types Available
As noted above, a wide variety of information can be presented on pylon signs. One reason for this is there are multiple types of pylon signs available, including:
- Illuminated pylon signs
- Non-illuminated pylon signs
- Digital LED pylon signs
These different types of pylon signs provide a lot of flexibility regarding what can be displayed and how you can present your message to potential customers.
Easier For People In Cars to See
One of the core purposes of pylon signs is to make it easier for a business to stand out. This is especially true for businesses along busy roads, freeways, intersections, etc. Any place where there is regular heavy traffic can benefit from a pylon sign.
Imagine all of the drivers that regularly pass by your business. A pylon sign can present an eye-catching landmark they’re sure to remember. Depending on the location, this could be hundreds to thousands of people every day seeing your sign. Over time, many of these are likely to become your customers.
Easy To Maintain
Pylon signs are made to be incredibly durable. They have to withstand a range of temperatures and elements, including storms, heavy wind, and more. When properly taken care of, pylon signs can last over ten years before needing to be maintained.
A pylon sign can be an excellent option for business owners who want to minimize maintenance and upkeep while ensuring maximum return on investment.
Helps To Stand Out Among Other Businesses
One final benefit of the added visibility to your business is that your sign will stand out among surrounding buildings. This is especially beneficial in high-density areas where many competing companies are located.
An attractive and unique pylon sign can help present your business in the best possible light and capture the attention of potential customers over your competition.
Professionally Designed and Installed Pylon Signs From 6ix Signs Toronto
Whether you need a new pylon sign to replace your previous one, or you’re a new business and need to stand out from the competition, 6ix Signs has you covered. With over a decade of experience, the 6ix Signs team understands how to make signs pop and help your business stand out.
We can design large and small signs for installation in existing pylon sign structures. Contact the 6ix Signs team today and start the process of creating your new pylon sign.
