Project Snapshot
| Business | Affy’s Premium Grill |
| Website | affyspremiumgrillscarborough.com |
| Year | 2018 |
| Location | 55 Lebovic Ave C101, Scarborough, ON M1L 4V9, Canada |
| Reason | Affy’s Premium Grill opened a new location and needed a channel letter sign for the building. |
Affy’s Premium Grill Channel Letter Sign Project Background
Affy’s Premium Grill is a premium restaurant that offers a wide range of meats and food options in Scarborough, Ontario. The restaurant was founded by renowned chef Afzal Bhatti and is widely known for quality dishes around the Toronto area.
In 2018, the restaurant opened a new location in Scarborough and needed a new sign to help attract customers and create a powerful brand presence. To meet their demand, Affy’s contacted 6ix Signs Toronto to help create a channel letter sign for the restaurant.
Their sign helped the business stand out from other companies in the complex and created unique and recognizable branding to help further their marketing efforts. Along with the channel letter sign, 6ix Signs made a pylon sign to add to the shopping complex signage.
How Channel Letter Signs Can Help Businesses Stand Out
Channel letter signs are a prime opportunity to create unique and strong branding and present that to every person walking or driving by your building. You can even opt for an illuminated channel letter sign allowing your business to be seen at all times, day or night.
The great thing about channel letter signage is the wide range of designs, colors, images, and lighting styles that can be created. Everything from cartoony to professional or luxurious can be designed based on your specific needs.
This makes channel letters an incredibly versatile way to separate your building from your competition and surrounding businesses.
Benefits of Channel Letter Signs
Along with the versatility of channel letter signs, there is a wide range of benefits, from their greater visibility to improved branding. However, other benefits will appeal to business owners’ interests when choosing channel letter signs.
Channel Letter Signs Present Great Photo Opportunities
One of the realities of the post-social media landscape is that every share counts toward helping your business connect with potential clients and customers. Having a reason for people to take photos can go a long way toward increasing social media visibility.
For businesses such as clothing stores and restaurants, having an eye-catching channel letter sign can be a solid way to present your brand in a place where people are likely to take photos and share them. This dramatically increases the chance that their friends and family on social media will also visit your business.
Channel Letter Signs Can Help You With Branding
If you want people to share pictures of your business, you need strong branding. Thankfully, channel letter signs offer a range of design options to help you create strong and consistent signage that will strengthen your brand.
Your storefront sign is one of the first things people see when they first come to your business. A consistent brand and impressive signage can go a long way toward setting the tone and letting customers know exactly what your business is about.
Illuminated Channel Letter Signs Help Your Business Stand Out Day and Night
One of the main benefits to channel letter signs is they can be made with lighting that will provide illumination. This can go a long way towards helping your signage get seen day or night and make it more likely potential customers will see your building.
Even if your business is closed during the evening and nighttime hours, having a bright illuminated channel letter sign improves the odds someone who wants your products or services sees your sign and visits during opening hours.
One final benefit is that illuminated channel letter signs can provide a sophisticated look that can improve branding. Suitable for both indoor and outdoor use, illuminated channel letters can be a solid option for standing out day or night.
Customers Can More Easily find your Business
Lastly, because of the many design options and illumination capabilities, your storefront channel letter sign will make your building and business easier for customers to find. This can include both foot traffic and vehicle traffic.
Having prominent signage decreases the chances that your customers will have to go around hunting for your building. This provides a better experience and reduces customers’ likelihood of stumbling into a nearby competitor.
Get Your Professionally Made Channel Letter Sign From 6ix Signs Toronto
Don’t wait to get your professionally made channel letter sign designed and installed. Each day, you are missing out on many of the benefits already mentioned. This means you could lose customers and create a frustrating experience if people can’t easily find your building.
Contact 6ix Signs Toronto today to get your channel letter sign designed and installed. The team at 6ix Signs Toronto has over a decade of experience working with a range of businesses to provide sign solutions. We can help you get the perfect channel letter sign to meet your needs and wow your customers.
